Blog
Writing on brand, websites, search and AI visibility for law firms, nonprofits and growing companies.
Latest articles
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Website Migration SEO Checklist: Domain Changes, Mergers and Platform Moves
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Brand Architecture: Branded House vs House of Brands, and What Extra Brands Cost to Keep
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HIPAA Compliant Website: Forms, Trackers and Hosting After the 2024 Ruling
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Law Firm Website Design: What the Rules Allow and What Clients Check
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Accessibility in 2026: The EAA, WCAG 2.2 and US Legal Exposure
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Getting Found When Search Answers the Question Itself
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Distinctive Brand Assets: What Makes a Brand Identity Work
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Donor loyalty: what keeps people giving, and where your website fits
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Site Speed Is a Revenue Decision: Core Web Vitals in 2026
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Surviving past the MVP: what to make durable now and what can wait
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From visits to consultations: law firm website intake that converts and follows the rules
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How Funded Startups Should Split Brand and Performance Spend in 2026
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Redesigning a law firm or nonprofit website without losing search traffic
