B&B Mechanical
Brand identity and workwear
2025
Brand identity for a plumbing and heating company: a wordmark, a tagline and the workwear crews wear on every job.
B&B Mechanical Plumbing & Heating needed an identity that works where a trades business is actually seen: on caps, hoodies and shirts, on site and on a phone screen. We designed a bold B&B wordmark, the line "Your pipes. Our priority." and a pattern drawn from pipe runs, in blue and green.
Trade brands live on fabric and small screens, often seen from a distance. The mark had to stay legible as a one-colour print on dark workwear, carry the phone number and website without clutter, and look the same on every member of the crew.
- We delivered
- Brand identity, Logo design, Workwear & merch, Brand pattern
Mark
A heavy B&B wordmark with the company name set beneath it, drawn to print in one colour on dark fabric.
Colour
Two colours do the work: the green prints on the blue workwear, the blue on anything light.
- Green #C5FF00
- Blue #012A3C
- White #FFFFFF
In use
Workwear for the crew, and the pattern and tagline that run through it.
What shipped
A wordmark, tagline and pipe pattern applied to caps, hoodies and T-shirts, with the phone number, website and services built into the back print.