A website for a licensed Israel tour guide, built to turn searches for tours into trip enquiries.
Yona Shemesh is a licensed tour guide who leads tours across Israel. Our team designed and built shemeshtours.com on a custom WordPress theme: 26 tour pages, 10 place pages, travel guides, a gallery of his own photos, a seven-step trip planner and a contact form. We wrote the copy and gave him an admin to edit copy, photos and FAQs himself.
Travellers choosing a guide compare reviews, routes and how quickly they get a real answer. The site had to show his range across the whole country, use his real photos rather than stock, and make asking for a custom trip easy.
- We delivered
- Website design & build, WordPress, SEO, Copywriting
Mark
The gold sun and the shemesh wordmark as they appear across the site: on the deep teal header and footer, and on cream pages.
Colour
Deep teal grounds and cream pages carry the site; the sea blue and the sun gradient come from the mark and are kept for it and for calls to action.
- Deep teal #0E2429
- Teal #16333A
- Cream #F8F1E4
- Sea #38A6C1
- Sun #FFD867 to #EE9B53
Type
Two faces, both served from the site itself: Recoleta Alt for headlines, Helvena for reading text, buttons and forms.
Website
Scroll the live home page from the top: the hero, tours, places, Google reviews and the trip planner, down to the footer.
What shipped
Launched in September 2026 with search built in from day one: keyword research, schema markup, Search Console and sitemaps, GA4 with consent-gated enquiry tracking, an llms.txt file, and his Google reviews synced to the site automatically.